Valient Utilities & Power Generation Market Research is a leading market research provider to our valued clients worldwide. We provide deep insights into your consumer and business customer’s energy usage habits, customer satisfaction, environmental attitudes & energy conservation preferences and advertising awareness.
Our studies frequently focus on gaining insights from home owner consumers, new home builders, retail businesses and commercial & industrial business owners and key decision makers. These projects leverage our cost-effective data collection methodologies that include telephone-based in-depth interviews (IDI), online surveys, interactive voice response (IVR) surveys, mail surveys and other quantitative methodologies.
For qualitative studies, Valient utilizes face-to-face focus groups, online focus groups (OLFG) and ethnographic research to uncover deep insights into consumer and business preferences, attitudes and opinions that directly affect your organization.
Some previous study topics:
Utility, Water & Power Service Studies
- Installation satisfaction studies
- Service interruption service studies
- Billing studies
- New home builder studies
- Appliance usage, type and home energy usage studies
- Business owner studies
- Power usage, attitude & preferences
- New service and product testing
- Market segmentation studies
- Service price sensitivity, elasticity, testing & tracking studies
- Advertising effectiveness, copy testing & tracking studies
- Brand health, equity assessment & tracking studies
- Product design & feature content research
- Customer satisfaction studies
- Customer loyalty studies
- Customer value analysis studies
- Water quality studies
- Water pollution studies
- Investor attitudes & assessment
- Face-to-face focus groups
- Online focus groups
- Online communities
- Mall intercept surveys
Our clients encompass regional, municipal and private energy, utility and power generation companies and organizations including:
- Electric associations
- Electric company
- Electric cooperative
- Electric power
- Electric power association
- Electricity distribution companies and cooperatives
- Electricity generation
- Energy cooperative
- Gas & electric
- Hydro electric
- Irrigation district
- Light & power
- Light & water
- Municipal utility
- Natural gas distribution
- Power & light
- Power company
- Power cooperative
- Public power authority
- Public power company
- Public service corporation
- Public service department
- Public utilities
- Public utility district
- Public water authorities
- Rural electric cooperative
- Water & electric board
- Water & light
- Water & power
- Water agency
- Water resources
Our utilities and power generation sector clients include U.S. and Canadian electricity or nuclear power companies, gas companies, water utilities, and gas distribution companies.
Whether your company’s research objective is to understand service level needs, develop new brand identities, estimate the size of your desired market or assess your customer satisfaction, Valient Utilities & Power Generation Market Research can provide you with the most accurate and up-to-date information with an innovative cost-effective methodology. The information derived from our research in the public utilities markets will enable your organization to make fact-driven strategic business decisions based upon solid market research insights and analysis.